Be informed

The couples Pall Mall campaign persists across one of only two European  tobacco-friendly advertising countries, Germany (the other being Bulgaria, it seems). The latest example is compelling (left). Bearded man holding cigarette, woman with an eye partially closed tugging his hair with the tagline translating as ‘good moments savoured for longer’ (because the sticks themselves are longer than normal). She is really saying, I sense, “stop smoking and shave otherwise…” Before you know it, he’s in the cancer clinic.