Too hot to smoke

Posted June 7, 2015
Filed under: Cigarette advertising | Tags: |

download_20150607_161959Munich early summer is hot this year. Cigarette advertising is in a bit of a lull. I  have to say that collecting these images is getting a bit boring and predictable, but readers predominantly visit this site to see them.

So, Camel is focusing on its colourful “untamed” (since 1913) angle. Camel_2015Certainly the camel is iconic and does not need the name to be recognisable. I have no idea how valuable it is as a brand in Germany. Very, I imagine, if these images are anything to go by.

2 comments so far

  1. Camel’s own goal | Be informed on March 26, 2016

    […] more recent advertising campaign has celebrated its lethal qualities with primary colours and brand. With the […]

    Reply
  2. Camel pushes on with its “do your thing” campaign | Be informed on September 6, 2016

    […] to promote a smoking lifestyle. Camel itself has moved a long way from its subtle brand-based “Untamed” campaign. I’m not entirely sure what this means. But as the increasingly small warning at the […]

    Reply

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